Our private-label program

Private label window film

LUNOX manufactures private-label window film in Gyeonggi-do, Korea — your brand's box, your brand's spec sheets, warranty issued in your brand's name to end customers. Ceramic, carbon, sputter, safety, and PPF chemistries under one supply relationship, with LUNOX operating behind the label as manufacturer of record.

Your brand

On the box, spec sheet, warranty

500 rolls

First-order MOQ (catalog spec)

2,000 rolls

Custom-spec private-label MOQ

Yes

Regional exclusivity available

Why private-label instead of US-brand distribution

The commercial case for private-label window film is straightforward:

Your customer bonds with your brand. Every install builds equity in your business, not in 3M's or LLumar's business.
You capture the full retail margin. No 40–60% brand-licensing markup baked into wholesale pricing.
You defend against competitor pickup. A US brand can pick up a competing dealer in your market next year and undercut you. Your own brand doesn't have that vulnerability.
You control the warranty terms. Warranty issued in your brand's name means you own the customer trust that comes with backing your own product.

What LUNOX ships as private-label

Chemistry	Typical private-label market	Signature spec
Ceramic	Premium tint retail · automotive OEM · commercial	TSER up to 82.5%, 99% UV, metallic-free
Carbon	Mid-market tint retail · high-volume dealer programs	Color-stable matte, TSER up to 65.8%
Sputter	Architectural specifier channel · signature buildings	TSER up to 67%, non-deforming Ni-Cr
PPF (TPU)	Detail-shop private label · automotive	7.5 mil aliphatic TPU, 7-year warranty
Safety / Security	Government · retail · residential impact	2 mil to 12 mil, ballistic-rated available

How private-label works commercially

MOQ: 500 rolls first order (catalog spec, your box art on generic LUNOX film). 2,000 rolls per SKU for full custom-spec private-label runs.
Packaging: You provide box artwork, spec-sheet design, core-insert design. LUNOX handles print production or accepts your inventory.
Warranty: Issued in your brand name to end customers. LUNOX backs the coverage as manufacturer of record.
Certifications: ISO 9001, TÜV Rheinland, RoHS, CoA per container. TÜV reports and CoA can reference your private-label SKU codes.
Regional exclusivity: Available on custom-spec runs (2,000+ rolls per SKU), typically single-country exclusivity per contract year with renewal option based on annual volume.
Lead time: 4–6 weeks stock spec; +2–3 weeks for custom spec or first branded packaging run.

What buyers typically ask next

What does private-label window film cover?

Private-label (a.k.a. white-label) window film means the finished product ships under the buyer's brand identity — buyer's box design, buyer's spec sheets, warranty issued in buyer's brand name to end customers. The manufacturer (LUNOX) operates behind the label as manufacturer of record. Your dealer network sees only your brand; you own the customer relationship.

How is private-label different from OEM or white-label?

In window film industry usage, private-label and white-label are used interchangeably to mean 'ships under buyer's brand'. OEM (original equipment manufacturer) is a broader term meaning 'manufactured to buyer's specification' — an OEM program can be either branded LUNOX or private-labeled under the buyer's brand. Most B2B window film programs combine both: OEM production of custom spec, private-label distribution under the buyer's brand.

What's the MOQ for private-label window film?

500 rolls for a first order of stock catalog spec with your box art on generic LUNOX film. 2,000 rolls per SKU minimum for full custom-spec private-label runs (custom VLT, custom PET thickness, custom adhesive chemistry, plus custom packaging and warranty in your brand name). Distributor pricing tier at 2,000+ rolls.

Does the warranty transfer to the private-label buyer?

Yes. The warranty is issued in the private-label buyer's brand name to end customers. LUNOX backs the coverage as manufacturer of record — meaning LUNOX honors warranty claims to the buyer, and the buyer handles the customer-facing warranty transaction under their own brand. Standard warranty terms: 10 years on ceramic + carbon flagship lines, 7 years on PPF Clear.

Can private-label buyers get regional exclusivity?

Yes on custom-spec private-label runs (2,000+ rolls per SKU). Regional exclusivity is negotiated per market — typically single-country exclusivity for the first contract year, with option to renew based on annual volume commitments. Not available on generic catalog-spec white-label orders — those are open-catalog distribution.

What certifications ship under a private-label program?

ISO 9001 certificate (in LUNOX's name on the production system, referenced by the buyer's spec sheets); TÜV Rheinland third-party spec verification on the finished film; RoHS conformity; Certificate of Analysis (CoA) per production batch. CoA and TÜV reports are issued referencing the buyer's private-label SKU codes for programs that need buyer-branded documentation.

How does packaging customization work?

You provide box artwork, spec-sheet design, and core-insert design. LUNOX handles print production (or accepts your printed inventory). Standard turnaround: 3 weeks to first sample-box approval, then 4–6 weeks production for the first branded run. Custom packaging design services available through LUNOX for buyers without in-house design capability, on 2,000+ roll orders.

What's the case for private-label vs distributing a US brand?

Private-label puts your brand in front of the end customer, builds equity in your brand over each install, and captures the full retail margin without a 40–60% brand-licensing markup baked into wholesale pricing. Distributing 3M / LLumar / SunTek means your customer bonds with their brand, not yours — and you can't defend against a competitor picking up the same dealer channel next year.

Discuss a private-label program See B2B / white-label terms